Peace of Mind: The Hotel at Auburn University
The coronavirus crisis sent the hotel industry reeling in 2020. The Hotel at Auburn University responded by ramping up their cleaning protocols through a plethora of steps aimed at protecting the health of guests and team members. In an effort to be transparent about their heightened emphasis on hygiene, the Auburn University-owned hotel filmed, edited and posted a website video entitled “Peace of Mind” where hotel staff demonstrated new safety measures. From hand sanitizing stations and contact-free check-in procedures to hospital-grade disinfectants and high-tech electrostatic sprayers, the hotel’s video proved to be a real confidence-booster for travelers during the pandemic.